IzeAdsHelp

Creating Campaigns

Step by step to create campaigns on Facebook

Creating campaigns on Facebook

IzeAds lets you create complete campaigns on Facebook Ads directly from the platform, including ad sets (adsets) with targeting and creatives. Campaigns are sent in batch to the Facebook API, and you can track progress in real time.

Prerequisites

  • Have a Facebook account connected (see "Connect Facebook")
  • Have at least one active ad account on Facebook
  • Have creatives (images or videos) ready for the ads
  • Have a Facebook page linked to the ad account

Step by step

1

Go to the Campaigns page

In the sidebar menu, click "Campaigns" to view the listing of existing campaigns with updated metrics.

2

Click "Create Campaign"

The creation form will open with all necessary options.

3

Select the ad account

Choose the Facebook ad account where the campaign will be created. If you have multiple accounts, select the most appropriate one.

4

Choose the campaign objective

Select the marketing objective: Conversions, Traffic, Engagement, Reach, among others. The objective defines how Facebook will optimize ad delivery.

5

Set the budget

Configure the daily or lifetime budget for the campaign. The budget can be set at the campaign level (CBO) or at the adset level.

6

Create the ad sets (adsets)

For each adset, define the audience targeting (location, age, interests), placements, and scheduling. You can create multiple adsets with different targeting.

7

Add the creatives

Select images or videos from your library, write the ad copy (headline, description, CTA), and set the destination URL.

8

Review and submit

Check all details and click "Create". The campaign will be added to the creation queue and processed shortly.

Facebook review time

After creation, Facebook reviews the ads before activating delivery. This process can take from a few minutes to 24 hours. Avoid making changes during the review to prevent restarting the process.

Creation queue

Large campaigns with many adsets and creatives are processed in batch by the IzeAds job queue. Track the progress in Campaign History in the sidebar menu. You will receive a notification when processing is complete.

Campaign cloning

If you already have a well-performing campaign, use the clone function to create a copy with adjustments. This saves time and keeps the configurations that are already working.
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