## Connecting your Facebook account The Facebook connection is essential for IzeAds to access your ad accounts, pixels, pages, and Business Managers. Authentication is done via OAuth, Facebook's official protocol, ensuring complete security. ### Step by step 1. **Go to the Connections page** — In the sidebar menu, click "Connections". You will see the list of Facebook accounts already connected (if any). 2. **Click "Connect Facebook"** — Click the button to start the OAuth authentication flow. A Facebook window will open. 3. **Authorize the required permissions** — Facebook will ask you to authorize IzeAds access. Accept all requested permissions for the platform to work correctly. 4. **Wait for the automatic sync** — After authorizing, IzeAds automatically syncs all your Business Managers, ad accounts, pixels, and pages. This takes a few seconds depending on the number of accounts. 5. **Choose which ad accounts to monitor** — Go to "Monitored Accounts" (or follow the onboarding) and select the ad accounts IzeAds should actively track. Only monitored accounts have their metrics synced automatically. > ⚠️ **Do not remove permissions** > > If you remove permissions after connecting, features will stop working. Keep all permissions active in your Facebook settings. > 💡 **Use a Business Manager** > > We strongly recommend connecting through a Business Manager (BM) instead of a personal account. The BM offers more control, allows managing multiple ad accounts, and makes it easier to share assets with your team. ### Reconnecting an account If the access token expires or you need to update permissions, simply remove the existing connection and connect again. Your historical metrics and tracking data will be preserved.